Feb 29, 2016

Hello March! Martenitsa Time!

We love it! Yes, we really do! If there is something that we are waiting for impatiently every year it is definitely the first day of March, which is our Baba Marta Day (Grandma March).

If you haven't heard of Baba Marta Day then you should know that the tradition features exchanging and wearing martenitsas - a piece of red and white adornment supposed to bring you good health and luck. It has to do with spring and new beginnings. When you get to see a stork for the first time you should tie your martenitsa on a blossoming tree. This is a great native custom that has been around for quite some time.
Martenitsas could vary from a simple red and white string to some quite sophisticated pieces. 

It is not rocket science, so you could understand city streets blooming in red and white just like spring trees starting already in early February. Freestyle marketing is on a spree. As much as inventing new martenitsa designs is for the sake of lovely, lovely money, and China representation is sky-high, tradition is still holding its ground and we do not expect it to give in to industrial pressure to an extent that all sweet custom-based romance is completely lost.

Craftwomen are keeping it real and again managed to unearth some worthy gems in a vast realm of mediocrity. Here are some of the most interesting martenitsas out there:

You could of course just stand there with a good bottle of white wine and a better bottle of red wine, playing cool and mixing them bottles ol'martenitsa style, but then again a little gift for people around you wouldn't hurt, now would it? It's not a Valentine thing just meant for your lover. All are welcome.

Spread the love!

Feb 28, 2016

New Balance

Went to the mall and some of the popular fashion shop streets in town. Big fuck-off lovely sales everywhere. Sales of fall/winter collections mainly. This is fashion industry starting a song on looming spring. Fall/winter is now to be considered dead and obsolete. Make sure you don't get carried away and stay on the right track. You don't want to let Spring catch you looking dull and out of date. Step 1 - be prepared. That's intel and determination.

As always CRAFTWOMEN Studio have their beautiful hands on some of the most valuable information assets in the hood. Here is some insight on the new Spring/Summer colour trends for 2016: be prepared for green flash, fiesta, iced coffee, lilac grey, the soft limpet shell, the warm peach echo, the gentle rose quartz, serenity and snorkel blue and buttercup for happy mood. A palette full of soft colours for everyone spring wardrobe and of course for some future jewellery designs. Check the pantone fashion color report Spring 2016 here.

This out of the way, feel free to enjoy some of our necklaces, earrings and bracelets. You will find them easy to combine with your daily work outfit and even easier with your party rags.


Feb 10, 2016

Love on the Beat! Culture Beat Pazar February Edition

We all know Saint Valentine's Day is just few moments away and we are going to celebrate it in the way how it should be with a lot of music, glitter, good vibes and Love right at Culture Beat Club. All this will take place during the February edition of Culture Beat Pazar on 13th and 14th February, this weekend. Come and join us if you are in the city of Sofia. The organizers of the event definitely have prepared with classy atmosphere, absolutely fabulous selection of Bulgarian designers who had worked out the finest products especially for Valentine's Day. Our studio has already joined the event and we have prepared a stunning jewelry collection, reusable shopping tote bags and a lot of nice surprises for everyone who decide to stop by. If you just do not have the chance to jump around this brilliant song by Mr. Sébastien Tellier is for you guys!  


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